Glorious International Group, founded in 1994, was originally developed from Qingpu, Shanghai and then has shifted its focus to the Greater Hongqiao Area. Mr. Zhao Hui, the chairman and president of the group, started the business from the stone supply, decoration and supporting construction, and then has gradually transformed a small company into a diversified group integrating properties with hotels, industrial parks, investment and sports car culture.
The group focuses on properties, and mainly engages in the development of high-end residential properties, comprehensive commercial buildings, industrial parks, large comprehensive communities and other projects. In 2014, the group built the “Glorious Jinghua” high-end French-style house project, contributing to the cover work of detached houses at that time. In 2018, after the “Glorious Jingdian 1733” terraced house project was launched, it became the best seller in the Greater Hongqiao Area. Additionally, our “Xihongqiao Tonglian” industrial park pioneered our peers in terms of the industrial concentration level and brand influence degree, which mean that we have attracted more industries with different functions in the West Hongqiao Area with our construction quality and park service.
Furthermore, the group have two international brand hotels which were introduced to the local area at the earliest time, namely “Holiday Inn Express Shanghai New Hongqiao” and “Hilton Garden Inn Shanghai Hongqiao”. These two hotels have provided supporting service for surrounding business and various customers, and gained good reputations with our high-quality service. The new five-star Hilton Hotel and Haojiafu Plaza under construction aim to improve the customer experience and satisfy the increasing needs of customers with our “technological implementation and custom service”.
Since 2004, our group has been engaged in the sales of high-end racing cars, holding the agency right of Italian Lamborghini in the East China, as well as the agency rights of the Britain Radical, Austrian KTM and German Reiter in the Greater China. Xtreme Motorsports under control of our group was established in 2009, and listed in the earliest professional racing clubs in China. With our leading technical strength, unique innovative cultural experience activities and racing car-related cultural sports as the core breakthrough, we integrate the offline with the online business. Up to now, Xtreme Motorsports has become an auto cultural brand with services including comprehensive auto services, scientific education on auto life, electronic auto technology, event services, event hosting, training and experience of racing car driving, and other auto cultural brands. We are among few domestic groups providing “auto sports”-related products and services.
Since 2017, the Xtreme racing team has participated in ChinaGT, the top racing event hosted by the Fédération Internationale de l’Automobile (FIA). With our professional technical strength, our team has taken part in this event for 3 years in a row and has won the championship for several times. In 2018, Xtreme officially introduced the Radical Challenge, which is popular in Europe and the United States. In this way, more domestic and foreign racers can participate in racing activities at a reasonable cost. In the same year, Xtreme held the first racing e-sports event (i.e. Sim Racing KTM Esports Championship). In 2019, Xtreme officially opened the first cross-border Asian Racing Esports Master attracting the top esports racers from Japan, South Korea and China.
In future, Xtreme will continue to popularize car racing activities and car racing culture, explore the existing racing car business, enhance the car racing science popularization education on car racing, and build the Xspeed racing platform, the only integrated interactive platform for racing games in the world. In addition, Xtreme will build our own cultural and sports platform centered with general cultural industries related to car racing activities.
In the new round of the urban planning in Shanghai, the Greater Hongqiao has become one of cities with the most development potential in China. We hope to improve our comprehensive management capability with resource integration and configuration optimization, and make our contributions to enhancing the comprehensive level and value of regional cities under the guidance of creating ourselves as a “Regional operator for urban life service”.